I finally got around to seeing Footloose, the 1984 film with the sensational soundtrack and sayings of the era (“Yo!,” “Jump back!,” and “If you ask me, he’s a total fox.”). Those were the days.
The late bloomer missed seeing this generational classic because she was most likely busy, either with her everloving homework or with her latest counted cross stitch project from Cross My Heart.
The ladies who owned my favorite hangout on Arlington Avenue knew how to appeal to an industrious teenager with spare time to fill, but not much spare change: They assigned me samples to stitch, and I earned store credit. However, my obsession with cross stitch was seriously threatened when I was assigned the task of rendering a detailed likeness of Smokey the Bear in innumerable shades of brown.
One of the most widely recognized advertising symbols in the world, Smokey was created in 1944 as a symbol of forest fire prevention. A public-service product of the U.S. Forest Service, Smokey was intended to protect wood needed for wartime endeavors from careless accidents.
Wearing belted jeans and his signature hat, sometimes carrying a shovel, Smokey’s confident, friendly image has evolved, but his message remains the same. In fact, that message is so well-known that he only needs to share the first two words (“Only you”) and his audience will get the point.
If you’re traveling west on U.S. 33 between Nelsonville and Athens, Ohio, you can spot Smokey promoting the National Fire Danger Rating System in the Wayne National Forest.
The only national forest in Ohio, Wayne National Forest spreads across Athens, Hocking and Perry Counties. Named for General “Mad” Anthony Wayne, a Revolutionary War hero who earned his nickname for his battlefield attacks, the forest is one of almost 175 diverse public lands managed by the U.S. Forest Service.
Founded in 1905 to provide quality water and timber for the nation, the U.S. Forest Service protects the land in its care against threats posed by fires, invasive species, and unmanaged recreation. It also conserves natural resources, defends land for forestry research, produces trees for reforestation, and controls erosion.
At one time, Ohio’s abundant supply of hardwood trees had made it a leading state for lumber production. However, its dwindling supply, coupled with settlers’ practice of burning the land to encourage the growth of grass for grazing cattle, was threatening. Meanwhile, the discovery of oil, coal mining and iron smelting led to industries more profitable than farming in southeastern Ohio. Timber fed the iron furnaces, and charcoal was used to smelt the iron ore.
All this led the Forest Service to seek creation of a national forest on the rocky slopes of southeastern Ohio. Established in 1934, it increased its size through land acquisition during its first three decades.
Besides being a welcome center for visitors to the Wayne National Forest, the building is also the office of the Athens Ranger District-Athens Unit and the Forest Supervisors Office.
Constructed to reflect the heritage of southeastern Ohio, the building represents the local history of its surroundings. Its gabled roof lines were inspired by dairy barns in the area, while its rust red and corrugated gray exterior color scheme are reminiscent of industrial buildings of the late 19th and early 20th centuries. Since a portion of an abandoned coal mine rests beneath the building, its tower represents a coal tipple, which connected a coal mine to commercial transportation.
Concrete masonry replicates the stone blocks of the Ohio and Hocking Valley Canal and Locks. The covered walkway in front of the building reflects local covered bridges, while train depots inspired its canopy, as well as the warehouse behind it.
Reclaimed local bricks hail from brick and tile manufacturing plants or clay quarries of the surrounding communities. Of special interest is the “star brick” paver that was stamped, glazed and fired.
Inside, ceilings and flooring were constructed of native hickory wood harvested in the Wayne National Forest and milled locally. Native birch was used to make the reception counter.
Best of all, dozens of Smokey posters are on display.
Remember, “Only you.”
For more, read The Smokey Bear Story, by Ellen Earnhardt Morrison.